Teller speaks about demo chains

2 02 2017

This video is worth watching because you get to see and hear Teller doing magic. 

In his talk Teller expertly demonstrates how magicians take advantage of how people begin to gain understanding as they see things being repeated. 

As he says in his introduction: In real life you see something repeated and you start to pick up a pattern. 

Teller doesn’t just tell us, of course, he demonstrates it. In a perfect example of Hook and Reveal we are shown the trick and then left desperate to know what is going on. He doesn’t leave us hanging for long, he moves straight into a Tell and Show explanation of what was he was actually doing with the coins perfectly illustrating the point he wants us to grasp. 

There’s a lot to enjoy about this short talk but the one takeaway I’d like to highlight is the power of the repetition. He doesn’t just reveal one coin and move onto another trick. He has built an entire piece around a simple idea. 

As the trick progresses Teller shows how at every reveal he manipulates what we think we’ve already learned so he can surprise us with the next twist. As science presenters we can use the same powerful technique to reinforce and explain rather than baffle our audiences. 

If he went straight to producing coins out of someone’s glasses the trick would be a very unsatisfactory trick. But because he builds a series of productions before we fully appreciate and enjoy what has just happened. 

When we present science if we link our demos, as we move through what I like to call a Demo Chain we can harness this same technique of repetition but instead of using it to fool your audience like a magician you use it to aid their comprehension. 

Follow the Demo Chain link or check out any of Steve Spangler’s work to see good examples. 

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